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Small Business Guide: Effective Marketing (Small Business Guides)

Small Business Guide: Effective Marketing (Small Business Guides)

by Adele Hayward (Editor), Adele Hayward (Editor), Peter Hingston (Author)

$3.25

Save:$13.07 (80%)

Quantity

2 in stock

More Information

Format: Hardcover
 Pages: 192
 Publisher: Dorling Kindersley Publishers Ltd
Published: 07 Jun 2001
ISBN 10: 0751314129
ISBN 13: 9780751314120

Author Bio
Peter Hingston is an entrepreneur who has experience of setting up and running a range of different small businesses, including electronics manufacturing, retail, book and magazine publishing. He spent two years as the Trust Director of an enterprise agency, giving advice to people wanting to set up a business. Colin Barrow is Head of the Enterprise Group at Cranfield University School of Management, and Director of the Business Growth and Development Programme, the UK's most successful progamme for entrepreneurs. He has written numerous books on small business and entrepreneurship. Alastair Balfour is an experienced journalist, writer, and business manager. He has worked for most of the major Scottish newspapers, and for 16 years ran a monthly business magazine.