Strategies and Tools for Corporate Blogging

Strategies and Tools for Corporate Blogging

by JohnCass (Author)

Synopsis

Provides tools for companies to interact with customers through blogging communities. This book shows how to transform public relations and search marketing through consumer-generated media, RSS feeds and comment interaction strategies and describes how to optimize blog articles for blog search engines and provides content strategies.

$28.55

Quantity

5 in stock

More Information

Format: Paperback
Pages: 240
Publisher: A Butterworth-Heinemann Title
Published: 05 Jun 2007

ISBN 10: 075068416X
ISBN 13: 9780750684163