Museum Marketing

New
Paperback
2007
$72.95

Museums have moved from a product to a marketing focus over the years. This book features a range of international case studies that demonstrate the museum experience and draw out the particular challenges that museums and galleries of varying sizes and types face in the global marketplace.

Synopsis

Museums have moved from a product to a marketing focus over the years. This book features a range of international case studies that demonstrate the museum experience and draw out the particular challenges that museums and galleries of varying sizes and types face in the global marketplace.

$72.95

Quantity

10 in stock

More Information

Format: Paperback
Pages: 296
Edition: 1
Publisher: Routledge
Published: 03 Jul 2007
ISBN 10: 0750680652
ISBN 13: 9780750680653

Museum Marketing

New

$72.95

Synopsis

$72.95

More Information