by Bennet P . Lientz (Author), KathrynP.Rea (Author)
Contains guidelines to implement change that works. This book helps develop a change management strategy that starts by diagnosing the culture and organization, then prepares for change, addresses resistance to change, develops the change strategy, measures results, builds momentum for further change, and prevents deterioration and reversion.
Format: Paperback
Pages: 311
Publisher: A Butterworth-Heinemann Title
Published: 24 Jan 2004
ISBN 10: 0750676868
ISBN 13: 9780750676861