by Dimitrios Buhalis (Author), Carlos Costa (Author)
Written by a team of globally renowned thinkers and researchers, this title provides the readers with an insight of the changes in the external business environment of tourism. It identifies key trends in the tourism industry. It also demonstrates how to apply trends, challenges and managerial techniques into the core of the tourism business.
Format: Hardcover
Pages: 288
Publisher: A Butterworth-Heinemann Title
Published: 26 Aug 2005
ISBN 10: 0750663782
ISBN 13: 9780750663786