International Cases in Tourism Management

by Susan Horner (Author)

• Used

  Paperback
  2003

  $5.86

  Intended for tutors and students of tourism, this work includes features such as: profiles of individual companies; case studies on destination management and marketing; material on different management functions in tourism, such as marketing and human resource management; and more. It includes case studies supplemented by exercises and questions.

• New

  Paperback
  2003

  $55.20

  Intended for tutors and students of tourism, this work includes features such as: profiles of individual companies; case studies on destination management and marketing; material on different management functions in tourism, such as marketing and human resource management; and more. It includes case studies supplemented by exercises and questions.