by Arnold Kransdorff (Author)
Corporate Amnesia establishes organizational memory (OM), the company-specific knowledge accrued from experience, as an essential and powerful management tool. Organizational memory is an intellectual asset that is unique to every company - probably the most important constituent of any institution's durability. Without it (the author defines this state as corporate amnesia) companies have little experiential advantage because they can't benefit from their own hindsight. Corporate Amnesia examines this hitherto disregarded corporate competency and relates how organizations of all kinds can manage this emigrating resource to good advantage. This book demonstrates how OM's employment can profitably address many of the tenure- and experience-related problems that workplace discontinuity has imposed on Western industry in recent years. Directors and managers in all types of organization will be able to manage their organizational memory within their own operations after reading this book. This unique guide to experiential learning will provides stimulating reading for business management academics and students. Arnold Kransdorff is a business historian who specialises in knowledge management issues with London-based Pencorp Group, which helps companies cope with the stop-start consequences of a constantly changing workforce. He spent 10 years at the Financial Times as a specialist management writer and industrial commentator, where he was awarded the Industrial Writer of the Year prize for his coverage of management issues. He has also received another award of excellence from Anbar Management Intelligence, the world's leading guide to management journal literature. He is the project manager and editor of 15 books - among them histories for Abbey National, RMC Group, Slough Estates, Ibstock Johnsen, the TSB, MFI Premier Brands and Telecom Eireann. He is a member of the Association of Business Historians in the UK, the European Business History Association and the Business History Conference in the US.
Format: Hardcover
Pages: 194
Publisher: Butterworth-Heinemann Ltd
Published: 02 Jun 1998
ISBN 10: 0750639490
ISBN 13: 9780750639491