Management Information for Marketing and Sales 1996-97 (CIM Student Workbook S.: Advanced Certificate)

Management Information for Marketing and Sales 1996-97 (CIM Student Workbook S.: Advanced Certificate)

by Dr. Tony Hines (Author)

Synopsis

Written for students studying for the CIM Certification, this text aims to help readers to pass the exam first time. It contains unit objectives to make planning study time easier, unit tasks and questions to test knowledge, practcial examples and case studies to relate theory to practice, chapter summaries, revision tips, and a glossary of terms.

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More Information

Format: Paperback
Pages: 255
Publisher: Butterworth-Heinemann Ltd
Published: 15 Jul 1996

ISBN 10: 0750629118
ISBN 13: 9780750629119