Essential Strategic Management: From Modernism to Pragmatism

by PaulJoyce (Author), Adrian Woods (Author)

• Used

  Paperback
  1996

  $36.87

  This text presents the major theories and concepts of strategic management, complementing those books concentrating on techniques and case studies. It connects strategic management to the debates of the business world, paying attention to the proliferation of new cure all strategies, such as thriving on chaos , strategic networks and re-engineering . Boxed research capsules give summaries of research studies, and worksheets help students carry out analyses of case studies or real companies. These add to the purpose of the book, which is to bring out the diversity of approaches to strategic management and provide understanding of their essential features.