Make it Happen!: A Step-by-step Guide to Innovation in the Workplace

Make it Happen!: A Step-by-step Guide to Innovation in the Workplace

by KathrynRedway (Author)

Synopsis

Is your organisation resistant to change? Are you stuck in the process of developing something new? Aimed at entrepreneurs, managers and employees, Make it Happen! gives you the tools to create new ideas and to successfully manage and implement innovation. Using case studies, exercises and questionnaires, this practical resource kit takes you through the three stages of the implementation process. Whether you want to improve your company's internal workings, increase your productivity, or respond better to your customers' needs, this accessible and easy-to-follow book is for you. You will learn how to: Brainstorm and innovate new ideas; Develop your ideas and make them viable; Market your innovation successfully; Develop strategies for implementation; Identify and work to overcome problems; Facilitate organisational change; Manage the change that innovation brings

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More Information

Format: Paperback
Pages: 256
Publisher: Piatkus Books
Published: 24 Apr 2003

ISBN 10: 0749923881
ISBN 13: 9780749923884

Author Bio
Kathryn Redway has a degree in business studies. She runs her own business consultancy, specialising in programmes for corporate communication, strategic activities and personal development. In addition to lecturing at Insead and London's City University, she has a range of major clients including IBM, BP Exploration, the Metropolitan Police and the European Commission. She is the author of Rapid Reading and Beat the Bumph.