The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge

The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge

by Adam Jolly (Author)

Synopsis

The Innovation Handbook is a practical guide to the effective management and commercial exploitation of ideas and knowledge, allowing companies to move ahead of their competitors, offer real value to customers and boost their profitability.

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More Information

Format: Illustrated
Pages: 360
Edition: 3
Publisher: Kogan Page
Published: 03 Jul 2013

ISBN 10: 0749465336
ISBN 13: 9780749465339