Talk Normal: Stop the Business Speak, Jargon and Waffle

Talk Normal: Stop the Business Speak, Jargon and Waffle

by TimPhillips (Author)

Synopsis

Tim Phillips has been a journalist for 20 years, and during that time he has been slowly driven crazy by bad spokespeople: the jargon, the evasiveness, the inability to make a point or to answer a direct question. Now that every company has a small army dedicated to communications, the problem seems to be getting worse. That's why we should stop thinking about spin and management, and start concentrating on talking like human beings. Is this possible? Talk Normal is an attempt to find out. Based on the author's blog, www.talknormal.co.uk it's full of excruciating examples of corporate jargon, and it will help you to steer a path to better communication, whilst coping with the worst excesses of management speak at work.

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Quantity

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More Information

Format: Paperback
Pages: 192
Publisher: Kogan Page
Published: 03 Sep 2011

ISBN 10: 0749463643
ISBN 13: 9780749463649
Book Overview: Talk Normal is about corporate jargon, waffle and poor business communication. Full of shocking examples, it will help you to improve your own communication style whilst navigating the nightmare of management speak at work.

Media Reviews
...your new favourite book has arrived: in Talk Normal, a spin-off from his blog, journalist Tim Phillips gathers together evidence of scores of crimes against language, especially in the business world, charting the rise of blue skies thinking, low-hanging fruit and others. It's great fun, but it also makes the crucial point that jargon makes it harder to understand what you're going on about The Observer
Author Bio
Tim Phillips is a freelance journalist and has written for the Wall Street Journal Europe, the International Herald Tribune, The Times and the Sunday Times, The Observer, the Daily Telegraph, and the Independent among others. A frequent guest on BBC television and radio and Sky News, he is also a regular conference speaker, the author of Fit to Bust and a co-author of the best selling Scoring Points, both published by Kogan Page.