The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies

by TadTuleja (Author), Miller Heiman (Author), StephenEHeiman (Author), RobertBMiller (Author)

• New

  Paperback
  2011

  $32.39

  One of the best books on selling ever published, The New Strategic Selling has changed sales and marketing for ever. Rejecting manipulative tactics and emphasizing process , Strategic Selling[registered] presented the idea of selling as a joint venture and introduced the influential concept of 'Win-Win'. The response to Win-Win was immediate, and it helped to turn Miller Heiman, the small company that created Strategic Selling[registered], into a global leader in sales and development with the most prestigious client list in the industry. A genuine business classic, this revised edition of The New Strategic Selling confronts the rapidly evolving world of business-to-business sales with real-world examples, strategies for confronting the competition and a special section featuring the most commonly asked questions from the Miller Heiman workshop.

• Used

  Paperback
  1998

  $4.31