New Strategies for Reputation Management: Gaining Control of Issues, Crises & Corporate Social Responsibility

by Andrew Griffin (Author)

• Used

  Paperback
  2009

  $4.38

  Shows you how to take the initiative and ensure your company's reputation can withstand the major crises and unforeseen events which may try to engulf it. This title demonstrates how you can deal effectively with unexpected crises, and what strategies you should be implementing to build your company's good reputation at other times.