by RichardDenny (Author)
Richard Denny is the 'godfather of salesmanship' and author of the international best-seller and classic sales text, Selling to Win. The most inspirational business speaker in the UK, he has helped countless thousands of salespeople become high flyers and now his vast knowledge and experience is distilled in this definitive new title. Successful Selling Skills is essential reading if you are new to sales, but also invaluable for those professionals who need to refresh their skills. In his distinctive, accessible style Denny analyzes the key aspects of selling, such as developing the right attitude and motivation, displaying product knowledge, identifying USPs, the classic sales presentation, negotiating, handling objections and closing a sale. Whether you want to join the ranks of high-flying sales executives or simply win new business for your company, Successful Selling Skills is a vital addition to your business bookshelf.
Format: Paperback
Pages: 128
Publisher: Kogan Page
Published: 03 May 2009
ISBN 10: 0749454105
ISBN 13: 9780749454104
Book Overview: Successful Selling Skills by Richard Denny, author of the international best-seller, Selling to Win, is an essential guide to selling and winning business that will give you the skills and confidence to become a professional sales person.