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Business Insights: China: Practical Advice on Entry Strategy and Engagement

Business Insights: China: Practical Advice on Entry Strategy and Engagement

by JonathanReuvid (Author)

  • Used

    Hardcover 2008

    $119.65
Synopsis

Increasingly open to foreign investment and with a burgeoning consumer market, China represents an enormous commercial opportunity - but how can businesses succeed? "Business Insights: China" gives you an overview of the corporate business achievements already made in china and a comprehensive guide to the opportunities available for other businesses, wherever they are in the world. Based on the real-life experiences of, and lessons learned by, companies who have moved into the Chinese business arena, the book highlights the successes and failures of operating in such a challenging market. With practical advice and many comprehensive case studies, "Business Insights: China" offers invaluable assistance for anyone looking to initiate or develop their business activities in China.

$119.65

Quantity

2 in stock

More Information

Format: Hardcover
 Pages: 352
 Edition: illustrated edition
 Publisher: Kogan Page
Published: 03 Jan 2008
ISBN 10: 0749450622
ISBN 13: 9780749450625
Book Overview: Combines front-line experience with focused, practical and strategic advice on how to maximize business opportunities in China Includes international case studies and examples from import and export businesses, manufacturers and service providers For any business thinking of doing business in China, the information in this book will make it a 'must read'. The practical advice it contains, written and edited by experts, will be of enormous assistance - and I commend it to you. Miles Templeman, Director General, Institute of Directors

Media Reviews
business insights: china achieves the remarkable feat of being both extremely easy to read and yet packed with practical, what you should do information... every page is full of valuable tips and pointers, so my advice is, don't skip any page, let alone chapter... this is an outstanding book, which we would certainly encourage anyone needing to know about the business environment in china to acquire. china-britain business review for any business thinking of doing business in china, the information in this book will make it a 'must read'. the practical advice it contains, written and edited by experts, will be of enormous assistance - and i commend it to you. miles templeman, director general, institute of directors for practical advice, with suitable cautionary notes, china: practical advice on entry strategy and engagement, the latest in the business insights series from kogan page is hard to beat. the book covers in reasonable depth just about every topic you need to know about. andover advertiser, 14 march 2008 an overview of the singular experience of corporations conducting business in china. book news, library publication - usa, spring 2008
Author Bio
Jonathan Reuvid has a background in investment banking, financial consultancy and marketing strategy, and well known for his reliable, straightforward advice. He is the editor of Managing Business Risk and author of Mergers and Acquisitions, both published by Kogan Page.