by SarahCook (Author)
The Essential Guide to Employee Engagement explores the concept and practice behind creating an engaged workforce and how this can contribute to organizational success. Recognizing that engaged employees are more productive, engender greater customer satisfaction and loyalty, and can help to promote your company's brand, the book gives you the necessary tools to make this happen. The author draws on a wide range of international case studies and examples, which demonstrate how an actively-engaged workforce can help your organization to flourish. You are shown how to measure the level of your employees' engagement and provided with a strategy to apply to help increase active staff participation.
Format: Paperback
Pages: 224
Publisher: Kogan Page
Published: 03 Jul 2008
ISBN 10: 0749449446
ISBN 13: 9780749449445
Book Overview: Demonstrates the link between employee engagement, customer satisfaction, productivity and long term business growth Examines what drives an employee to give their best Case studies of global companies include; Microsoft, Coca-Cola and Google Provides checklists to help track progress, key learning points and sample questionnaires