Starting a Successful Business: Start Up and Grow Your Own Company (Sunday Times Business Enterprise Series)

by Michael J Morris (Author)

• Used

  Paperback
  2005

  $3.25

  Setting up a small business and ensuring its survival can be a daunting task. One in three businesses fails within a year, mainly due to a lack of proper preparation and forward planning. Starting a Successful Business aims to help anyone get into business properly and survive. This fully revised and updated new edition takes the reader through each important step in the start-up process in a clear accessible style. The major problems facing any new business are discussed, potential pitfalls highlighted, and every crucial topic analysed. These key areas include: deciding what sort of business to start, taking up a franchise, marketing, selling, customer analysis, publicity, advertising, e-business, financial management, cash flow forecasts, credit control, raising funds, setting up a limited company, business law, premises, operations management, bookkeeping, taxation employing people, insurance, IT, business planning and development, and a new section on women in business. An essential reference work, Starting a Successful Business also includes information on useful names, addresses and wesites, sources of help and a glossary of terms.

• Used

  Paperback
  2001

  $3.25

  Setting up a small business and ensuring its survival can be a daunting task. One in three new businesses fail inside a year, mainly due to a lack of proper preparation and forward planning. Salvation is now at hand in the shape of Starting a Successful Business . In this fully revised new edition, Michael Morris takes you through each important step in the start up process in a clear, accessible style. Crucially, he highlights the pitfalls along the way and shows you how to avoid them. The major problems facing any new business are discussed, and practical solutions are offered to issues, such as: creating a business plan; selecting premises; employing staff; raising and managing finance; taxation and VAT; marketing and advertising. legal considerations. insurance. This book takes into account all types of business start up and the needs of businesses with ambitions to grow. It has helped many thousands of people to refine and develop their plans, avoid the dangers and survive those first crucial years. Now, it's your turn!