Going Public: The Essential Guide to Flotation

Going Public: The Essential Guide to Flotation

by Jonathan Reuvid (Author)

Synopsis

This guide covers the whole flotation process and gives advice on the issues faced by any company considering flotation. It covers the strategics issues that arise, as well as the changes that will be encountered, both in terms of the day-to-day running of the business and in the company culture. It covers topics such as conditions for flotation, alternatives to flotation, matching your choice with your company's strategy, the use of professional advisors, the flotation process, and post-flotation.

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More Information

Format: Hardcover
Pages: 271
Edition: 1
Publisher: Kogan Page
Published: 31 Oct 2002

ISBN 10: 0749439203
ISBN 13: 9780749439200

Author Bio
Jonathan Reuvid graduated in PPE at Oxford University, worked as an economist for the French national oil company, Total, and then in investment banking before taking up senior line and staff positions in industry including general management of a Fortune 500 multinational covering most Western European countries. Subsequently, Jonathan Reuvid engaged in joint venture development in China and a parallel career in business book publishing. He is author of or consultant editor for more than 30 Kogan Page titles.