The Publican's Handbook

by TedBruning (Editor), Danny Blyth (Editor)

• Used

  Paperback
  2002

  $3.64

  Running a pub is an increasingly complex business. This book offers a complete toolkit, in concise and accessible form, for both publicans and the marketing and operations managers of big chains. It is intended to help users acquire the necessary marketing, financial and management skills. This fifth edition features an expanded section on profitable food retailing and contributors to the text include industry figures and organizations such as the British Institute of Innkeepers, Britvic Soft Drinks, Barcardi (Breezer Brands) and Punch Taverns.