TRANSFORMING THE COMPANY 2ND EDITION: Manage Change, Compete and Win

by Colin Coulson - Thomas (Author)

• Used

  Hardcover
  2002

  $5.79

  In this volume, Colin Coulson-Thomas shows that to bridge the gap between rhetoric and reality, business people must make far-reaching decisions about the value to them and their companies of particular theories, past assumptions and traditional approaches. Based on research, the first edition of this work predicted many of the current management trends. This second edition has been revised and updated, showing how to turn theory into practice by highlighting the obstacles and barriers that confront companies when trying to bring about change. Case studies are included.

• Used

  Paperback
  1992

  $7.14

  Recent years have seen a massive and unprecedented growth in the development of business theory. Many management gurus, and business schools around the world, propound techniques and concepts which are designed to make businesses more effective. While some of these ideas seldom see the light of day in a real world business environment, others have assumed great credibility and have become the standard models for how, it is alleged, businesses should work. Why has all the talk and hype been accompanied by so little action? One answer is that senior managers in many companies are maintaining a stoical attachment to the idea that it will all come out right . The numerous interviews undertaken by Colin Coulson-Thomas with leading executives, directors and managers reveal, however, that in private many are experiencing a mixture of anguish and despair as too many outcomes and events are different from expectations. The author shows that to bridge the gap between theory and reality, businesspeople must make far-reaching decisions about the value to them and their companies of particular theories. There is, after all, little value in concepts that cannot be used. Transforming the Company builds on the experiences of those businesspeople who are seriously trying to bring about change. Their experiences reveal successful and less than successful routes to building companies that are more flexible and responsive to changing situations.