by TadTuleja (Author), StephenE.Heiman (Author), Diane Sanchez (Author)
This volume describes new sales strategies devised by Miller Heiman Inc., the American sales training and consulting organization. Their system concentrates on revitalizing sales by focusing the entire organization on growing revenue and serving customers better. With examples from the world's best companies, it illustrates the benefits of this cross-functioning approach. There are case studies from other major companies, including Procter & Gamble, General Motors and Hewlett Packard.
Format: Paperback
Pages: 320
Edition: New edition
Publisher: Kogan Page Ltd
Published: 01 Dec 2000
ISBN 10: 0749434554
ISBN 13: 9780749434557
Book Overview: Selling Machine describes sales strategies devised by Miller Heiman Inc., the American sales training and consulting organization. Their system concentrates on revitalizing sales by focusing the entire organization on growing revenue and serving customers better. There are examples and case studies.