The Sunday Times 'E-Business St@rt-up' : The Complete Guide to Launching Your Internet and Digital Enterprise

The Sunday Times 'E-Business St@rt-up' : The Complete Guide to Launching Your Internet and Digital Enterprise

by P.C. Treleaven (Author)

Synopsis

Most new businesses will be digital, involving computing, digital media and internet products and services. This guide offers all the necessary information for becoming a high-tech entrepreneur in such a climate. It covers everything from drawing up a business plan to marketing on the Internet. With a Ten Golden Rules checklist and informative case studies of successful high-tech companies and the people behind them, the book is intended as a guide for the would-be high-technocrats of tomorrow.

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More Information

Format: Paperback
Pages: 475
Edition: 1
Publisher: Kogan Page
Published: 01 Mar 2000

ISBN 10: 0749431458
ISBN 13: 9780749431457