Driving Change: How the Best Companies are Preparing for the 21st Century

Driving Change: How the Best Companies are Preparing for the 21st Century

by Jerry Wind (Author), Jeremy Main (Author)

Synopsis

Provides a step-by-step framework for achieving the qualities the authors have defined as necessary for a successful company. The book examines each characteristic of a successful business in the future, both in history and then briefly in action, covering what went wrong and what went right. The book also stresses the need for and integrated and holistic approach and the importance of sound business management.

$3.25

Save:$11.81 (78%)

Quantity

2 in stock

More Information

Format: Paperback
Pages: 368
Edition: New
Publisher: Kogan Page Ltd
Published: 01 May 1999

ISBN 10: 0749430176
ISBN 13: 9780749430177