Publishing for Profit: Successful Bottom-line Management for Book Publishers

by ThomasWoll (Author), PhilipKogan (Author)

Used
Paperback
1999
$3.25

This text provides information on managing and controlling the various publishing activities that are performed on a daily basis. It includes: research and setting objectives; financial matters; editorial process; production and manufacturing; sales and marketing; and rights.

Synopsis

This text provides information on managing and controlling the various publishing activities that are performed on a daily basis. It includes: research and setting objectives; financial matters; editorial process; production and manufacturing; sales and marketing; and rights.

$3.25

Save:$21.78 (87%)

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4 in stock

More Information

Format: Paperback
Pages: 300
Publisher: Kogan Page Ltd
Published: 01 Jan 1999
ISBN 10: 0749429402
ISBN 13: 9780749429409

Publishing for Profit: Successful Bottom-line Management for Book Publishers

Used

$3.25

Synopsis

$3.25

More Information