Risk Issues and Crisis Management: A Casebook of Best Practice (Public Relations in Practice)

by Michael Regester (Author), Judy Larkin (Author)

• Used

  Paperback
  1997

  $7.29

  In today's complex environment, organizations have to understand and respond to rapidly-shifting public values, rising expectations, demands for public consultation and an increasingly intrusive news media. This is particularly crucial when things go wrong. This manual aims to show how issues and crises can be handled effectively, with the minimum of damage. It includes examples, case studies and models to show how complex crises have been handled in practice.

• Used

  Paperback
  2001

  $3.46

  Praise and reviews include: Clearly written and sympathetic without taking sides, this book could really make a difference for your company if the unexpected happens. - Marketing Business , April 2003. In today's complex environment, organisations have to understand and respond rapidly to shifting public values, rising expectations, demands for public consultation and increasingly intrusive news media. This is particularly crucial when things go wrong. Written in a practical, lucid and easy to follow style. Risk Issues and Crisis Management shows clearly how issues and crises can be handled successfully and effectively with minimum damage and disruption. It covers: defining issues management; planning and implementing an issues management programme; the media in crisis situations; planning for the unexpected; and crisis communications management. The book includes examples, case studies and models to show how complex issues and crises have been handled in practice, including both successful and unsuccessful campaigns, such as Brent Spar, the e-coli outbreak in Scotland, and the BSE crisis. This fully updated second edition will make essential reading for management and communications specialists, all public relations specialists, and all students of public relations. Endorsed by the Institute of Public Relations, it is an excellent insight into this important area.