Practical Benchmarking: A Manager's Guide to Creating Competitive Advantage

Practical Benchmarking: A Manager's Guide to Creating Competitive Advantage

by SarahCook (Author), SarahCook (Author)

Synopsis

In recent years, companies have been investing a great deal of time and money in benchmarking, a trend which looks set to continue. Highly versatile, this practice can be adapted to fit a range of demands, from measuring business performance to improving competitiveness. As more companies feel its influence, managers are increasingly eager to familiarise themselves with benchmarking systems. Offering a step-by-step guide to implementing a benchmarking system, practical benchmarking is an ideal starting point for any manager wanting to learn more about this technique. Alerting the reader to the pitfalls as well as the benefits, this book is crammed with useful information. By first breaking down the benchmarking process into its four main systems: -internal -competitive -non-competitive -best practice/world class Sarah Crook address each stage in the process, including: -preparing for benchmarking -identifying what and how to benchmark -the practicalities of data collection and analysis -how to action improvements -how to monitor progress PackeD with summaries and checklists, this fully updated book includes numerous case studies to help illustrate benchmarking at work Clear and concise, this is the ideal springboard for action for all types and sizes of organization.

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More Information

Format: Paperback
Pages: 188
Edition: 1
Publisher: Kogan Page
Published: 30 Sep 1997

ISBN 10: 0749422270
ISBN 13: 9780749422271
Book Overview: Benchmarking is the process of identifying, understanding and adapting successful business practices. This guide explains how any company can implement a benchmarking system. Practical Benchmarking assesses the value of four different types of benchmarking, and uses case studies of benchmarking in practice.

Author Bio
Sarah Crook runs her own consultancy practice and is the author of a number of highly regarded business books, including customer care and How to Improve your Customer Service (both published by Kogan Page).