Winning at Business Negotiations: A Guide to Profitable Deal Making

by Colin Robinson (Author)

• Used

  Paperback
  1991

  $3.29

  This guide deals with commercial negotiations, recognizing the importance of a total approach to an area so crucial to business success. It discusses not only face-to-face techniques, but also deals informatively with the preliminary stages of preparation, planning, objective setting and strategy development. In addition, it describes the importance and methods of countering techniques. Emphasizing that negotiating is a skill which can be learned, the author illustrates how the negotiator and his company can get the best out of negotiating.