Winning at Business Negotiations: A Guide to Profitable Deal Making

by Colin Robinson (Author)

• Used

  Hardcover
  1990

  $5.63

  This guide deals with commercial negotiations, recognizes the importance of a total approach to an area so crucial to business success, it discusses not only face-to-face techniques but deals informatively and in depth with the vital preliminary stages of preparation, planning, objective setting and strategy development. In addition, it describes the importance, and methods, of countering techniques. Emphasizing that negotiating is a skill which can be learned, the author illustrates how the negotiator and his company can get the best out of negotiating.