by TonyShafto (Author)
Designed for a foundation course in business administration, this book aims to provide a broad understanding of the essential elements of business organization for students of specialist and technical subjects such as computer science and engineering. Students are introduced to the pressures of busines growth and the managerial complexities which result from successful expansion. They are also shown the contribution made by each of the major managerial functions of production, finance, personnel management, purchasing and marketing. Throughout, they are encouraged to observe and think about business practice and relate this to their own experience.
Format: Paperback
Pages: 224
Edition: New edition
Publisher: Nelson Thornes Ltd
Published: 01 Apr 1990
ISBN 10: 0748705384
ISBN 13: 9780748705382