by RobertGoldman (Author), StephenPapson (Author)
Advertising functions as an omnipresent discursive form, publicly assembling and circulating the predominant tropes of our era. This title examines how corporate television ads from the last fifteen years that have organized predominant images, tropes and narrative representations of a world in transition.
Format: Paperback
Pages: 224
Publisher: Polity Press
Published: 08 Apr 2011
ISBN 10: 0745652085
ISBN 13: 9780745652085