by David H . Maister (Author)
Professional service firms differ from other business enterprises in two distinct ways: first they provide highly customised services thus cannot apply many of the management principles developed for product-based industries. Second, professional services are highly personalised, involving the skills of individuals. Such firms must therefore compete not only for clients but also for talented professionals. Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit improvement, strategic planning to effective leadership. While these issues can be complex, Maister simplifies them by recognising that 'every professional service firm in the world, regardless of size, specific profession, or country of operation, has the same mission statement: outstanding service to clients, satisfying careers for its people and financial success for its owners.'
Format: Paperback
Pages: 400
Edition: New edition
Publisher: Simon & Schuster UK
Published: 06 Jan 2003
ISBN 10: 0743231562
ISBN 13: 9780743231565
author/co-author of In Search of Excellence, Thriving on Chaos, and Liberation Management
The professional service firm is the best model for tomorrow's organization in any industry. When it comes to understanding these firms, David Maister has no peers.
former managing director, McKinsey & Company
Important reading -- not just for managing partners, but for new associates.
Professor, Harvard Business School; co-author of Service Breakthroughs
David Maister's name is synonymous with the latest thinking in professional service firm management. This book suggests why.