by David Mark (Author)
Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon.
Format: Hardcover
Pages: 300
Edition: Updated
Publisher: Rowman & Littlefield Publishers
Published: 28 Apr 2009
ISBN 10: 0742599868
ISBN 13: 9780742599864