50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

by Arthur Asa Berger (Author)

• New

  Paperback
  2006

  $38.80

  Presents concepts written by communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. This guide, in fifty short segements, covers a range of important ideas from psychoanalysis and semiology to humor, otherness, and nonverbal communication, for anyone interested in how we communicate.