Prentice-Halls' One Day MBA in Marketing

Prentice-Halls' One Day MBA in Marketing

by Muckian (Author)

Synopsis

A savvy one-stop guide to the essentials of marketing in our increasingly entrepreneurial society. Packed with tables, flowcharts, diagrams, quotes, real-life marketing scenarios, and case studies, this book provides information that can quickly and easily be applied to everyday business situations.

$24.38

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Quantity

1 in stock

More Information

Format: Paperback
Pages: 352
Edition: 1
Publisher: Prentice Hall
Published: 26 Jun 2001

ISBN 10: 0735202079
ISBN 13: 9780735202078