Career Turnaround: How to Apply Corporate Strategy Techniques to Your Own Career

by StephanieJones (Author), JohnViney (Author)

• Used

  Hardcover
  1991

  $122.05

  A guide to self-improvement which takes the key elements in successful company turnaround strategies - redefined corporate aims, improved marketing and organizational change, additional investment and organizational change - and shows how these concepts can be applied to the individual, by redefining career objectives and maximizing skills, investing in training and organizing resources. Case studies of companies and individuals such as British Airways, Fiat and Jeffrey Archer, show how these steps can be achieved.