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The Political Marketing Revolution: Transforming the Government of the Uk

The Political Marketing Revolution: Transforming the Government of the Uk

by JenniferLees-Marshment (Author)

  • New

    Paperback 2004

    $23.56
Synopsis

'The political marketing revolution' shows how marketing has permeated all political organisations in the UK including the monarchy, media, parliament and education. Politicans, professors and princes use marketing to identify demands and design a product to satisfy political consumers. -- .

$23.56

Quantity

3 in stock

More Information

Format: Paperback
 Pages: 256
 Publisher: Manchester University Press
Published: 24 Jun 2004
ISBN 10: 0719063078
ISBN 13: 9780719063077