by Aeron Davis (Author)
Aeron Davis is the first to offer a general overview of the rise and impact of professional public relations in Britain, stepping beyond the status quo of 'spin doctors' and elections by also exploring the public relations activities of the corporate sector, the City, pressure groups, and the trade union movement. Davis explores the question: to what extent are journalists and decision-makers being affected and who stands to benefit most in the new era of public relations democracy?
Format: Illustrated
Pages: 240
Edition: Illustrated
Publisher: Manchester University Press
Published: 01 May 2002
ISBN 10: 0719060699
ISBN 13: 9780719060694