by Gordon Ramsay (Author)
Each week in the television series "Cutting the Mustard", a struggling restaurant receives the Gordon Ramsay treatment. His personality is forceful, to say the least. His reputation for explosive outbursts and sharp-tongued confrontations is matched only by his ability to create truly spectacular food in his restaurants. With only a couple of weeks to turn around a restaurant's flagging fortunes, nothing is sacred. There's no time for polite small talk as Gordon reveals a few home truths to the exhausted, emotional restaurant owner or manager and embarks upon his mission to turn things around."Cutting the Mustard" is a unique combination of practical insight and compelling entertainment. It offers an intriguing look at the ins and outs of the restaurant business, using the troubleshooting format to explore the secrets of success for running a profitable eatery. By turns exciting, moving, surprising and inspiring, this is a series that explodes the myths surrounding personal and professional ambition, success and motivation whilst revealing that even the most disastrous situation can be turned around with a bit of imagination and a lot of elbow grease.
Format: Hardcover
Pages: 255
Edition: First Edition
Publisher: Michael Joseph
Published: 27 Apr 2004
ISBN 10: 0718147316
ISBN 13: 9780718147310