Minding Your Own Business: Survival Strategies for Starting Up on Your Own

Minding Your Own Business: Survival Strategies for Starting Up on Your Own

by Cherry Chappell (Author)

Synopsis

Minding Your Own Business is a must-have resource, packed with ideas for ensuring that your idea is viable, showing you how to launch your business, promote and present yourself, network, pitch for more work and make your enterprise grow. Whether you are a barrister, a car mechanic, an osteopath, a stand-up comedian or a designer, when you start your own business you became a corporation, doing the research, marketing and publicity, purchasing and administration, as well as your chosen work. You will face other challenges: the isolation of working alone, keeping yourself motivated, dealing with rejection, and keeping a life-work balance.

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More Information

Format: Paperback
Pages: 256
Publisher: A & C Black Publishers Ltd,
Published: 02 Aug 2004

ISBN 10: 0713668814
ISBN 13: 9780713668810
Book Overview: Covers all types of small business Practical as well as inspirational Includes advice on working alone and maintaining a life-work balance Contains a substantial resources/ reference section

Author Bio
Cherry Chappell is an independent PR consultant with clients in a wide range of industries including medicine, health, social affairs, education and business management.