by HelenSharman (Author)
This practical publicity handbook, aimed at amateur groups, explains how to attract people to see their shows. Drama, opera, dance and muscial productions are all discussed. There are chapters on setting up the publicity machine, posters, handbills and leaflets, billboards, banners, radio and TV, press releases and photo calls, front of house - tickets and programmes, gala performance - charities and sponsors, festivals and youth theatre.
Format: Paperback
Pages: 128
Publisher: A & C Black Publishers Ltd
Published: 10 Sep 1992
ISBN 10: 0713636629
ISBN 13: 9780713636628