by David Dabner (Author)
The function of design is to communicate - whether it's about a product, concept or company. Every designer faces the problem of how to choose the right combination of elements to communicate tjhe message in the most stylish, original and effective manner. With 'Design and Layout: Understanding and Using Graphics', find out exactly how design works and how you can produce professional finished pieces.
This stimulating book approaches the subject in two comprehensive sections. Section one looks at basic design principles. Section two translates these into practice. Including many professional examples and hundreds of illustrations, this is an accessible and enjoyable aid for professionals and beginners alike.
Format: Hardcover
Pages: 144
Publisher: Batsford Ltd
Published: 24 Apr 2003
ISBN 10: 0713488387
ISBN 13: 9780713488388
Book Overview: Covers the elements that contribute to effective typographic design, providing groundwork for the beginner and a sourcebook for the more experienced. The book - illustrated with case studies - consists of three sections: basic design principles; design decisions; and design projects and categories.