by N/A
The Customer Revolution shows how the companies who will succeed will be the ones who design an organisation structure, develop a set of business models and have a product portfolio that can all be altered overnight based on customer behaviour, feedback and suggestions. Based on extensive research in Europe, America and Asia and covering detailed case studies of leading companies around the world (including Tesco and Hewlett Packard) The Customer Revolution shows you exactly how to win in your business.
Format: Paperback
Pages: 416
Edition: New ed
Publisher: Random House Business
Published: 04 Apr 2002
ISBN 10: 071266985X
ISBN 13: 9780712669856
Book Overview: What should companies be doing now to keep themselves in the forefront?