"Economist" Pocket MBA: Essentials of Management Thinking and Theory from A-Z (Economist Pocket Management)

by TheEconomist (Author)

Synopsis

This compact guide surveys the leading edge of management thought and practice around the industrialized world, and tells what the leading business schools are teaching, what the management gurus are saying, what the most successful companies are doing. Up-to-the-minute summaries of the key management theories are provided together with analysis of their practical implications and results. Wide ranging lists, features and appendices at the end of the book cover the leading business schools and leading management consultants as well as the leading management books and journals. All key sectors of an MBA are covered - finance and accounting, human resources, marketing, production, IT and strategy. Quotes are given from the business school heroes: Sir John Harvey Jones, Alfred Sloan, Henry Ford and Alfred Geneen.

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Quantity

2 in stock

More Information

Format: Hardcover
Pages: 224
Publisher: Random House Business Books
Published: 12 Nov 1992

ISBN 10: 0712655115
ISBN 13: 9780712655118