by Adrian Tschoegl (Author), Adrian Tschoegl (Author), Mauro F. Guillén (Author)
In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars - an acquisition that made Santander one of the ten largest financial institutions in the world. This work reveals how strategic decisions made by the family drove Santander's unprecedented rise to global prominence.
Format: Hardcover
Pages: 278
Edition: illustrated edition
Publisher: Princeton University Press
Published: 01 Jul 2008
ISBN 10: 0691131252
ISBN 13: 9780691131252