The Power of Product Platforms: Creating and Sustaining Robust Corporations

by Alvin Lehnerd (Author), Marc H. Meyer (Author)

• Used

  Hardcover
  1997

  $5.09

  Drawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single platform of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.