by Laura Monsen (Author), Gus Cicala (Author), Joe Habraken (Author), Ira Brown (Author), Jo Ellen Shires (Author), Tim Pyron (Author), Helen Feddema (Author)
Macmillan's entered the Project market with Using Project, which is a reference primarily for project managers. The other successful book in this market is the Step-by-Step book from MS Press. Teach Yourself Project in 24 Hours will be a strong entry into the tutorial market and compete well with Step-by Step because it offers: - The time promise - Productivity promise - Price advantage.
Format: Paperback
Pages: 464
Edition: 1
Publisher: Sams
Published: 07 May 1998
ISBN 10: 0672312581
ISBN 13: 9780672312588
Book Overview: Macmillan's entered the Project market with Using Project, which is a reference primarily for project managers. The other successful book in this market is the Step-by-Step book from MS Press. Teach Yourself Project in 24 Hours will be a strong entry into the tutorial market and compete well with Step-by Step because it offers: - The time promise - Productivity promise - Price advantage.