by Larry Wilson (Author)
Wilson demonstrated how adversarial, confrontational sales tactics no longer work in today's business environment. His sales philosophy is based on a cooperative, creative synergy between salesperson and client.
Format: Paperback
Pages: 288
Edition: Reprinted e.
Publisher: Fireside
Published: 15 Nov 1988
ISBN 10: 0671671359
ISBN 13: 9780671671358