The No1 Ethical retailer for Books, CD’s, DVD’s & Games
30 Day Refund Guarantee

A New Brand World: Eight Principles for Achieving Brand Leadership in the 21st Century

A New Brand World: Eight Principles for Achieving Brand Leadership in the 21st Century

by Scott Bedbury (Author), Stephen Fenichell (Author)

$3.25

Save:$22.49 (87%)

Quantity

1 in stock

More Information

Format: Hardcover
 Pages: 240
 Publisher: Viking Press Inc
Published: 28 Feb 2002
ISBN 10: 0670030767
ISBN 13: 9780670030767