by Linda Gorchels (Author)
With revised and updated techniques to achieve top performance in product management, "The Product Manager's Handbook" takes the mystery out of this field by detailing how to integrate aspects from production and coordination to value maximization into a cohesive whole, while examining key international issues, new technologies, and the financial side of product management.
Format: Hardcover
Pages: 304
Edition: 2
Publisher: McGraw-Hill Education
Published: 01 Jan 2000
ISBN 10: 0658001353
ISBN 13: 9780658001352